Sunday, August 4, 2013

Pacino movie films in middle of concert by Chicago

(AP) ? An Al Pacino movie broke out in the middle of a concert by the band Chicago, with thousands of fans serving as extras.

Cameras were wheeled onstage during intermission of the group's show at the Greek Theatre on Friday night to film a scene from Pacino's upcoming movie "Imagine," in which he plays aging rock star Danny Collins.

With coaching from the director, the crowd chanted the name of Pacino's character as the 73-year-old actor walked on stage to sing "Hey Baby Doll" in a black suit. The movie co-stars Michael Caine, Annette Bening and Jennifer Garner.

"This is an improvisation," Pacino told the crowd. "You just came in and got it. That's not easy."

Chicago's band members remained on stage to watch and clap along during the 25-minute filming. After a few takes, the crowd grew restless and there was scattered booing for the real musicians to resume playing.

Earlier in Chicago's set, Joe Mantegna of CBS' "Criminal Minds" joined his hometown band to sing "If You Leave Me Now."

Pacino returned to the stage during Chicago's encore and sang and danced to their hit "25 or 6 to 4."

"For a shy guy from the South Bronx, this has been great," Pacino said.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/4e67281c3f754d0696fbfdee0f3f1469/Article_2013-08-03-US-People-Al-Pacino/id-a4b114a24d19449f8acf0f0b6d3cbba7

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Wednesday, July 31, 2013

2 Vehicle Crash On I-69 North Of Union Chapel (PHOTOS)

By Emma Koch

Credit: Stephanie Parkinson

2 Vehicle Crash On I-69 North Of Union Chapel (PHOTOS)

July 31, 2013 Updated Jul 31, 2013 at 11:17 AM EDT

FORT WAYNE, Ind. (www.incnow.tv) -- Emergency crews are on the scene of a crash on I-69 north of Union Chapel road.

A sedan and red truck were involved. Three people from the sedan had minor injuries and one person from the red truck is in critical condition.

Initial reports indicate that the red truck was stopped along the side of the road, began to pull back out onto the highway and was hit by the sedan.

All lanes of traffic have been reopened.




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Source: http://www.indianasnewscenter.com/news/local/2-Vehicle-Crash-On-I-69-North-Of-Union-Chapel-217753891.html

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Facebook comes close to IPO price

Facebook's stock came within pennies of its 38 US dollar (?24.97) initial public offering price for the first time since its rocky initial public offering more than a year ago.

Shares of Facebook rose 2.18 dollars (?1.42), or 6.2%, to close at 37.61 dollars (?24.71) on Tuesday. The stock hit 37.96 dollars (?24.80) in afternoon trading.

The world's biggest online social network has been on a roll since it reported stronger-than-expected earnings on July 24. Investors are especially upbeat about its fast-growing mobile advertising revenue.

Facebook's ability to grow mobile revenue was one of the biggest concerns in the weeks leading up to its IPO last year. Investors were worried that its ad business was not moving to mobile gadgets as quickly as its user base.

Facebook now derives 41% of its ad revenue from mobile advertising.

Source: http://feedproxy.google.com/~r/shropshirestar_main/~3/CE2LiPbvR3E/

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HTC One mini review

HTC One mini review an attractive middleweight smartphone with some drawbacks

Just weeks after we put the Samsung Galaxy S4 Mini through its paces, we're looking at the HTC One mini, another attempt to shrink a flagship down into a smaller (and cheaper) package. As you'd expect, the 4.3-inch mini looks much like the full-sized version, and that goes for both the hardware and software. In addition to its similar-looking aluminum-and-plastic frame you'll find both a 4-megapixel Ultrapixel camera sensor and HTC's Sense 5 UI, meaning automatic video highlights, Zoe and BlinkFeed all make an appearance here as well. There are, however, a few hardware drawbacks compared to the original, with the IR blaster, optical image stabilization on the camera and NFC stripped out for space- and cost-saving reasons. Can HTC launch a mid-range phone that won't get lost between similarly priced offerings and last year's discounted flagships? We'll try to reason that out after the break.

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Source: http://www.engadget.com/2013/07/30/htc-one-mini-review/?utm_medium=feed&utm_source=Feed_Classic&utm_campaign=Engadget

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Middle Names For Pets - Kickin' Country 100.5

Huskie
Getty Images

Tuesday?s KIKN Imposible Question was fun.? The question was: According to a new survey 40% of people are giving middle names to these.? What are they??

The answer was pets! 40% of people in the survey admitted to giving their pet a middle name!

It?s no secret people are in love with their pets.? My wife Lori almost every night shows me pictures of her friends? pets on Facebook. We have a great time looking at some of their ?children.?

Many years ago, my daughter Erin gave her dog a middle name.? It was hilarious! You?ll no doubt ?spot? it on the list below. Pardon the pun.

I thought it would be fun to come up with my top ten list of first, middle and last names for dogs and cats!? Be sure to add your own in the comment section below. Let?s have some fun with this!

  • Spike Aloysius Smith
  • Muffy Virginia Daggett
  • Brody Germain Anderson
  • Spot Ebenezer Douglas
  • Beefy Robert Hutchins
  • Gabby Elizabeth Reynolds
  • Chloe Renee Williams
  • Scooby Frederick Frahm
  • Abraham Lincoln Beardsley
  • Gizmo Giselle Green

?

Source: http://kikn.com/middle-names-for-pets/

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Six High-Performance App Marketing Strategies - Direct ... - DMNews

Mobile advertising is here to stay, with worldwide revenues leaping a massive 82.8% to $8.9 billion last year from $5.3 billion in 2011, according to new numbers from the IAB. With more than half of the adult U.S. population using smartphones and 900,000 apps in the Apple App Store, it's no wonder that mobile app publishers and other brands are hopping on the mobile advertising bandwagon to get their brands out in front of the skyrocketing number of mobile users. But with increasingly fierce competition, brands face the enormous challenges of achieving discoverability, sustaining user engagement, and, ultimately, driving monetization.

Successfully marketing your app requires much more than strategic media buying, compelling creative units, and catchy social media tactics. High performance mobile app marketers have a laser-like focus on targeting, acquiring and retaining loyal users?those who take a specific desired action, such as an in-app purchase. It's these loyal users who become repeat customers, word-of-mouth advocates, and deliver real, ongoing ROI.

Here are six tips for marketing your app, focused on driving more of these critical loyal users. They're based on more than 120 billion user-based app actions recorded on our platform, and they're proven marketing tactics for putting your app ahead of the competition:

  • Establish goals for loyal users.

Exactly what constitutes a loyal user will vary from app to app, and the definition will be tied directly to your marketing and business goals. Perhaps it's someone who launches the app frequently, or someone who makes an in-app purchase or registers via email. Defining that metric before launching any acquisition campaigns is important. You'll also need to determine the expected lifetime value per user so you can set cost-per-conversion targets (i.e., determine how much to pay for different traffic volumes to deliver the best possible ROI).

  • Promote your app across multiple traffic sources.

There are several types of traffic sources for mobile apps: ad networks, real-time bidding exchanges, social networks, such as Facebook, and more. Using just one source?or even one from each type?gives you too small a universe to be successful. You'd be missing out on valuable opportunities to identify the best sources for large volumes of loyal users. In fact, working with several traffic sources can improve loyal acquisition results by up to five times.

  • If Facebook isn't part of your strategy?think again.

Just a few months ago, Facebook was barely part of the mobile app advertising mix but, in a short span of time, we've seen brand spending on Facebook mobile app install ads grow by more than 500%. Facebook mobile ads are not only more cost-efficient but they also deliver a higher percentage of loyal, engaged users compared to other paid advertising channels. According to our data, the cost to acquire loyal app users is up to 55% lower via Facebook mobile install ads. Additionally, Facebook provides these results at a significant volume.

  • Track post-download activity and revenue.

As your mobile ad campaigns are running it's critical to track users' post-download activities and tie this data back to its traffic source, ad creative, and other campaign variables. This helps to pinpoint which specific traffic sources and campaigns are driving your most loyal users?not just the most downloads?as well as the most revenue.

  • Use direct attribution for the best insight into your results.

Ad tracking is a mission-critical component of most app marketing programs. By being able to attribute downloads and post-download events, like in-app purchases, to the marketing source, app marketers harness a powerful way to gain insights that drive business and deliver ROI. Be sure to use platform-specific, standard attribution tools (Apple's IDFA or Android's Referrer) to measure exact marketing results.

Relying on traditional tools such as CPM (cost per thousand impressions) and CPC (cost-per-click) as sole measures of ROI ignores the powerful engagement potential that mobile apps offer. Instead, we urge brands to utilize a new mobile measurement metric: CPEm?cost per mobile engagement. CPEmis defined as the cost of an app launch, an in-app purchase, or a registration. It's a far more meaningful tool that captures the extended relationship mobile apps create as consumers launch and relaunch apps, spend time in sessions, make in-app purchases, and register with the brand. In fact, in a study of more than 2.4 billion app marketing data points, we found that the average CPEm for mobile app advertising is one-tenth of the cost of a desktop keyword click.

Mobile app marketing shouldn't require guesswork. By deploying these tested strategies and tactics, brands can achieve high-performance results with their mobile app marketing campaigns that not only drive business objectives, but also acquire large volumes of loyal users.

By Craig Palli is chief strategy officer at Fiksu.

Source: http://www.dmnews.com/six-high-performance-app-marketing-strategies/article/305150/

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China?s Domesday debt survey: James Saft

July 30 (Reuters) ? Like William the Conquerer before him,
Premier Li Kequing is initiating his own Domesday survey in
China, and this time the attempt to curb local abuses of power
will have global economic consequences.

China?s State Council, chaired by Premier Li, has ordered
the National Audit Office to begin auditing what could total $2
trillion or $3 trillion of debt taken on by local governments.

The Audit Office will suspend other work and give all staff
?crash? training so that auditors can begin fanning out across
the country this week, according to a report by the state-run
People?s Daily.

The clear implication is that China is seeking to rein in
local governments, which have helped along what is clearly a
boom and may be a bubble by borrowing and spending freely on
local development. For China, this will act as another brake on
already slowing growth. For the rest of the world, it means less
demand, especially for the kinds of raw materials and energy
which go into real estate development and infrastructure.

William ordered the 1086 ?Domesday Book? census of property,
so called because it was said to be as thorough and
wide-reaching as the final judgement, shortly after the Norman
conquest of England in order to nail down who owned what and who
might have usurped something belonging to the crown he now
possessed. Premier Li, who assumed office in March, has a
related but different problem. Despite laws against it, local
governments have taken on huge debts, an amount estimated by the
last audit at about $1.75 trillion at the end of 2010.

Analysts believe that has grown substantially since then,
leading to growing concern about the country?s overall debt
profile. While the IMF has estimated China?s total government
borrowing to be a bit less than 50 percent of annual GDP (as
compared to about 100 percent in the U.S.) local government debt
has grown faster, and pays a higher rate of interest, than forms
of borrowing more tightly controlled by the central government.

Of particular interest is a story in China Business News,
citing an unnamed source, which said China had decided that it
should cap its fiscal deficit at 3 percent of GDP, well below
the 5 percent or more many economists estimate it may now be. To
do that would likely require quite a savage cutting back on
local government debt, or for central government to content
itself with a smaller piece of the pie and all the diminished
opportunities for reward, control and influence that implies.

THE HAND AUDITS ITS FINGERS

Taking a step back, the most surprising thing about this
whole story is that a government, much less one in a
single-party state, needs an audit to know how much its
constituent parts have borrowed. Little wonder ratings agencies
have expressed concern about the debt practices.

But the relationship between local and central government in
China is complicated, and, in fact, local authorities have
exercised much discretion in directing development, and, despite
rules to the contrary, contracted much debt to fund it.

Because rural land in China is held, in essence,
collectively, there is a huge and profitable opportunity for
local governments in re-badging rural land as urban or
industrial, paying off its occupiers, and selling rights or
leases on for development. So-called Local Government Financing
Vehicles are set up to do an end-run around prohibitions on
local debt and allow governments to borrow the money needed to
fund both development and the infrastructure it requires.

Much of this development has arguably been of low quality in
recent years, producing extra manufacturing capacity which may
not be needed and apartments to meet speculative demand. China
clearly needs to transition to a model in which it depends less
on investment and more on consumption, and reining in
helter-skelter local development is as good a place to start as
any.

That said, a crackdown on local borrowing will have large
repercussions. As the U.S. demonstrated in the last decade,
borrowing and spending money to dig holes in the ground and put
up buildings is a great way to give the appearance of strong
economic growth. Limit that and growth goes down with it, though
perhaps the growth you get is more stable. Estimates of the
likely run-rate of Chinese growth have been dropping sharply,
and this will only exacerbate this trend.

Like everything in China today, what happens there matters
everywhere. The big and easy-to-pick losers are the commodities
and energy used in developing infrastructure, and those
countries, such as Australia, which produce them.

Source: http://blogs.reuters.com/james-saft/2013/07/30/chinas-domesday-debt-survey-james-saft/

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